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Working Together to Recover Every Empty Beverage Container

Founded in 2010, the Canadian Beverage Container Recycling Association (CBCRA) is a not-for profit, industry-funded organization whose membership includes beverage brand owners and distributors. Our programs help reach mandated beverage container recycling targets.

CBCRA Recycling Programs and Initiatives

CBCRA offers consumers a cost-effective and convenient way to recycle empty beverage containers, at home and in public spaces. A comprehensive away-from-home recycling program combined with the Blue Box, offers a comprehensive recycling system that makes it easy for people to recycle beverage containers everywhere they go.

The CBCRA program enables beverage container producers and distributors (Stewards) to fulfill their obligations for beverage container diversion wherever people consume beverages (at home, work or play) and recover them at one of the lowest costs in Canada.

CBCRA Annual Reports

CBCRA is redefining how beverage containers are recycled. Our efforts have a singular goal – to change how people deal with their empty beverage containers. And with every passing year, we get closer and closer to reaching the government-mandated target of recovering 75% of beverage containers sold into Manitoba.

Board of Directors

Our volunteer Board of Directors is made up of highly experienced representatives from the soft drink, juice, bottled water, and retail sectors. Combined, these members have served, and continue to serve, on many different beverage stewardship boards across Canada. Their expertise and knowledge help guide and shape the organization and its programs.

Cheryl McLaughlin


Refresco Canada

Neil Antymis


PepsiCo, on behalf of the Canadian Beverage Association

Sean Post

Arctic Beverages LP

George Groumoutis

Sky Blue Water, Inc. on behalf of Canadian Bottled Water Association

Carl Botha

Tim Hortons at Restaurant Brands Canada on behalf of Retail Council of Canada

Sylvain Mayrand

A Lassonde Inc.

Scott Mcintyre

Canada BlueTriton Brands on behalf of Canadian Beverage Association

Press Releases

Media Contact

Sheri Moerkerk
Director, Marketing and Communications