Working together to recover every empty beverage container
Founded in 2010, the Canadian Beverage Container Recycling Association (CBCRA) is a not-for-profit, industry-funded organization whose membership includes beverage brand owners and distributors.
Watch the this video to find out more about CBCRA and its programs.
CBCRA provides consumers a cost effective and convenient way to recycle empty beverage containers no matter if at home or out and about within the community. A comprehensive away-from-home recycling program combined with the Blue Box has created a recycling system that is a cost effective and convenient way for citizens to recycle beverage containers everywhere.
The CBCRA program enables Stewards to take responsibility for beverage containers wherever they are consumed, whether at home, work or play, and recover them at a lower cost than in other Canadian jurisdictions.
Annual Reports
Our efforts over the past many years have been focused on a singular goal – to change how people look at their empty beverage containers. And with every passing year, we get closer and closer to reaching the government-mandated target of recovering 75% of beverage containers sold into Manitoba.
Learn what we’ve done most recently to change the recycling landscape in Manitoba.
Board of Directors

Jim Goetz
Chairman
Canadian Beverage Association

Neil Antymis
Treasurer
Canadian Beverage Association

Sylvian Mayrand
Software Engineer
A Lassonde Inc.

Cheryl McLaughlin
Refresco Canada

George Groumoutis
Sky Blue Water, Inc. On behalf of Canadian Bottled Water Association

Victor Vrsnik
7-Eleven On behalf of Retail Council of Canada
Press Releases
Litter Rates Continue to Decrease in Manitoba
Whiteshell Area Cottagers Line Up for Free Recycle Everywhere Bin Bags
Manitoba Achieves Continent’s Fastest, Continuously-Growing Beverage Container Recycling Rate
Recycle Everywhere Ups the Recycling Ante
Over 100,000 Pounds of Recycling Diverted from Landfill in the Exchange